Reporting on clicks to content vs key metrics.
During the event all retailers can track the clicks to the content on site including the Brand Wall.
This information is visible on the Overview page of the retailers dashboard. It is possible to download this information as a pdf or csv file.
Post the event retailers that have linked their Google Analytics 4 account will be able to see how they have preformed vs the benchmark. The benchmark are all of the participating retailers.
The metrics recorded in the post event reporting:
- Conversion Rate
- Revenue
- Sessions
- Average Order Value